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One Man Band Marketing
Writing on small businesses marketing
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Apr 15, 2026
About
We focus on creating content to help small businesses with their marketing.
Blog posts (8)
Jul 20, 2026 ∙ 3 min
Why do I need to invest in my website?
If you're a plumber, electrician, builder or roofer, you already know that word of mouth is brilliant for picking up new jobs. But in today's digital world, people head straight to search engines when they need a reliable tradesperson. You might be wondering why you should spend your hard-earned cash on a brand new website. It's easy to view web design as just another annoying bill to pay. However, paying for a website will help bring you money in the future.
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Jun 11, 2026 ∙ 3 min
How to use short-form video (TikTok and Instagram reels) to build trust in your small business
The digital landscape has shifted. While high-quality photos still have their place, the real currency of 2026 is authenticity. For tradespeople and shop owners, TikTok for local business isn't about learning the latest dance trend; it's about proving you're a real, reliable professional. If you're wondering how to start with Instagram reels for small business, here’s a guide to building massive trust with just your smartphone.
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Jun 7, 2026 ∙ 3 min
How to handle negative online reviews: A survival guide for local coffee shops
In the world of managing cafe reviews, a negative comment isn't the end of the world. In fact, it's often a hidden opportunity to show the public how much you care about your customers.
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